Resolute is excited to announce the addition of Alexander Cavell to the Resolute team. Alex brings over 20 years of rowing experience as a coach, athlete, and competitor to Resolute.
Alex first began rowing at school and later at Oxford Brookes University where he has spent several years competing at Henley Royal Regatta. Alex’s coaching career began in 2003, as Head Coach of the Oxford University Women's Lightweight Varsity Crew. During this time he coached medal winning crews at HWR, the National Championships, BUCS, and the European Universities Rowing Championships. Alex has also coached crews selected for the England team at the 2006 Commonwealth Games and qualified crews for The Remenham Challenge Cup and The Princess Royal Challenge Sculls at Henley Royal Regatta.
Alex will lead the UK Sales & Marketing strategy for the UK and Europe with his primary focus on developing new business and maintaining strong relationships current UK customers. Alex will focus on the superior engineering qualities that make Resolute the number one choice for investment in the shell market and in performance racing capability. Alex said: “I am passionate about rowing and excited to be introducing clubs, coaches and rowers to the experience of winning with Resolute.” Rick Laviolette, President and CEO of Resolute said: “Having Alex join our team will enable us to expand into the overseas markets in a way never before available. His wealth of knowledge will be a welcome asset to Team Resolute.”
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